I’ve grown Bear Den Sanctuary’s social media and online presence from just ~300 followers across all channels to over 50,000, building a passionate and engaged community. Through strategic content, storytelling, and outreach, I’ve helped spread awareness about the feral cat crisis in Texas, educate the public on humane solutions like TNVR, and inspire action. This growth has also played a key role in raising critical funds to support TNVR initiatives and cover the ongoing operational costs of running the sanctuary—ensuring more cats get the care and safe haven they deserve.

Bear Den Sanctuary

Tobacco Valley Animal Shelter

Over the course of five months, I managed a targeted Meta ad campaign that reached more than 5 million potential donors. By creating strategic, engaging content and optimizing audience targeting, I was able to help drive awareness, inspire action, and contribute to the success of this Montana-based animal rescue’s annual fundraiser—which brought in over one million dollars to support their mission. This campaign not only expanded their reach but also strengthened their connection with supporters, ensuring more animals receive the care and protection they deserve.

Sam’s Burger Joint 25th Anniversary Concert Series

I secured over 10 media placements—across print, television, digital, and social platforms—including San Antonio Report, MySA, San Antonio Current, and KSAT—through a strategic press release and targeted outreach, spotlighting Sam’s Burger Joint’s 25th anniversary concert series and celebration.